Sustainable Tourism Powys RDP Project

Sustainable Tourism Powys is an innovative new programme delivered by Powys County Council to support and develop tourism in Powys into a dynamic and competitive sector. The project will offer a range of support that will develop and promote the tourism offer in Powys including; grants schemes, targeted marketing, business advice and support.

The overall aim of the project is:

"to develop a tourism sector that is dynamic, sustainable and competitive, that supports the local economy to sustain the social, economic and environmental aspects of the community"

The project will look to support a range of activities under the following headings:

• Sense of Place
• Activity and Wildlife Tourism
• ICT Business Development
• Green Tourism

The project through its programme of support will deliver against the following objectives:

• To support the development of sustainable tourism.
• To enhance the visitor experience.
• To develop and improve the tourism infrastructure.
• To improve the information and interpretation available for the visitor.
• Increase visitor satisfaction and encourage repeat visits.
• To provide support to businesses and enterprises operating with in the tourism sector to allow them to offer a quality product.
• To support and implement the use of ICT and digital marketing within the sector.
• To improve and develop activity based tourism.
• To support sense of place activities that promotes the local distinctiveness of Powys.
• Improve visitors' awareness of the local history, heritage and culture.
• To develop and effectively promote integrated transport services for visitors to the County.
• To develop mechanisms for sharing best practice and joint working.